European Money Week 2015

The Portuguese Banking Association (APB) joined the European Money Week (EMW), a financial education initiative launched by the European Banking Federation (EBF), which had its first edition in 2015, with the participation of 21 countries.

In this first "European Money Week", held from 9 to 13 March, a set of activities was developed simultaneously in the various countries involved, including many addressing the younger public (7-18 years old) with the aim of promoting financial education in primary and secondary schools.

In Portugal, the European Money Week started with a Conference on Financial Education, and activities were also developed in several schools by members of the APB’s Financial Education Working Group. A competition for students, named "The Value of Money - My Euro Banknote", was also held.

One of the aims of this project is to promote increasingly more comprehensive financial education in Portugal and in Europe, making children and young people aware of the importance of adopting appropriate behaviours in their present and future financial choices.

The initiative was covered by the media, with pieces by TSF radio station, Público newspaper and RTP TV channel. Jornal de Negócios newspaper interviewed Sébastien de Brouwer, CEO of the European Banking Federation, who was one of the speakers at the conference.

For more details about these initiatives, click here:

1St APB Financial Education Conference

The APB in Schools

‘My Euro banknote’ competition

Video